Amongst digital vacationers, generative synthetic intelligence has taken the lead on the whole utilization (not just for journey) when in comparison with different superior applied sciences comparable to digital actuality and augmented actuality.
Regardless of being probably the most nascent, 39% of respondents have used it for any function based on Phocuswright’s analysis report Vacationers and Tech 2024: GenAI, VR and Extra.
Customers of superior tech are likely to journey extra usually, skew youthful and have family incomes that are typically increased. However the necessary query our newest analysis solutions
is how they’re utilizing generative AI within the journey course of. Right here’s a sneak peek at what we discovered.
5 methods vacationers are utilizing Gen AI
Phocuswright’s Vacationers and Tech 2024: GenAI, VR and Extra is a part of a complete client analysis research delving
into how journey customers use expertise of their journey planning and execution. The primary report within the research examines
vacationers’ normal attitudes towards and utilization of applied sciences, whereas this report is extra centered on particular instruments and tech.
Phocuswright’s Open Entry
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