Sabre Company, a number one software program and know-how firm powering the journey {industry}, in the present day launched SabreMosaicTM, a brand new clever, modular and open know-how platform – constructed to remodel the best way airways retail. By transferring away from the constraints of in the present day’s PNR-driven world to a contemporary Supply and Order method, SabreMosaic empowers airways to ship a extra customized and dynamic retailing expertise, whereas creating new income alternatives.
“Defining and constructing the following technology of airline retailing options has been a big funding and strategic precedence for Sabre, and we’re nicely down this path,” mentioned Kurt Ekert, President & CEO of Sabre. “SabreMosaic is the fruits of our dedication to innovation in airline IT and energetic collaboration with our airline companions to allow the way forward for fashionable retailing. With the success we’re already seeing with Sabre’s Retail Intelligence suite of options, in the present day’s announcement marks an essential milestone on our path to delivering a totally open, fashionable and versatile retailing platform.”
Clever, modular and open design delivers flexibility and velocity to market
Powered by Google’s industry-leading AI capabilities, SabreMosaic allows airways to dynamically create, promote and ship an array of customized content material to vacationers. The modular, open and cloud-native structure permits airways to pick out the API-based Supply and Order options that finest meet their wants and create a novel technical blueprint to remodel their operations in a method that is smart for his or her enterprise.
“Airways have gotten refined retailers and want the identical data-driven insights and AI instruments to optimize their companies and higher serve their prospects as different shopper providers,” mentioned Thomas Kurian, CEO of Google Cloud. “By way of our work with Sabre, we’re serving to airways harness their knowledge to make sooner, extra knowledgeable choices that enhance operations, personalize advertising, and in the end enhance buyer satisfaction.”
Constructing on the success of Sabre’s Retail Intelligence options to airline prospects
An end-to-end retailing platform, SabreMosaic encompasses 10 new product suites – from affords and orders to settlement and supply – in addition to Sabre’s present AI-powered Retail Intelligence options corresponding to Air Worth IQTM, Ancillary IQTM and Improve IQTM and Sabre’s NDC IT options.
Constructed to operate in each a PNR-based and an Supply-Order world, these proprietary Retail Intelligence options function the constructing blocks of SabreMosaic and are already powering the retailing methods for a number of modern airways. Aligned with IATA’s imaginative and prescient of a wholly Supply- and Order-based method, SabreMosaic will assist airways remodel all features of the retailing course of.
What SabreMosaic means for airline prospects
“As a part of our growth course of, we took a design considering method and collaborated with a group of thought main airways on SabreMosaic to iterate in direction of manufacturing prepared options,” mentioned Garry Wiseman, Chief Product & Know-how Officer of Sabre. “We’re already gaining traction within the market as prospects acknowledge the advantages of using SabreMosaic’s AI-powered modules of their digital experiences.”
“At American, we’re placing the client on the middle of all the things we do. A giant a part of our transformation towards handy, constant, and related journey journeys for our prospects is the transition to fashionable know-how, together with Supply and Order Administration options. We stay up for persevering with our collaboration with Sabre on a proof-of-concept for SabreMosaic that retains a seamless traveler expertise on the core,” mentioned Marcial Lapp, Vice President – Income Engineering of American Airways.
“Virgin Australia has been on a mission to reimagine the airline expertise and be Australia’s most beloved airline. A important a part of this transformation depends on us working with future-focused, bold know-how companions. Our relationship with Sabre has been key to realizing our imaginative and prescient of recent airline retailing and buyer expertise, and we’re excited to proceed constructing on this profitable partnership,” mentioned David Hogarth, Chief Info Officer of Virgin Australia.
“As we proceed to embark on our journey to additional modernize our retailing methods, Air Serbia is proud to companion with Sabre. We’re dedicated to offering real-time content material and customized experiences to our prospects, and Sabre’s modern know-how serves as a foundational enabler of our provide and order ecosystem. Sabre options empower us to increase our attain to third-party channels together with journey businesses and aggregators, guaranteeing seamless entry to our services. Collectively, we’re shaping the way forward for journey retailing and delivering enhanced worth to our passengers,” mentioned Jiri Marek, CEO of Air Serbia.
“We at Oman Air are all about memorable journey experiences and our signature hospitality, and we imagine fashionable, clever know-how is foundational to delivering on these guarantees. We stay up for working alongside journey know-how innovators like Sabre to form the long run and ship retail experiences vacationers anticipate,” mentioned Ridha Al Lawati, Performing Vice President – Digital of Oman Air.
SabreMosaic gives holistic Supply Administration capabilities that give airways the flexibility to intelligently outline, handle, and retail airline and third-party content material, in addition to distribute a broader selection of affords throughout channels. Sabre’s superior Order Administration capabilities assist the administration and success of affords, together with the acceptance and settlement of conventional and non-traditional fee varieties, and supply consistency of the airline model expertise via all buyer touchpoints.
