Tourism within the US Virgin Islands “continues to raise,” with scorching arrival numbers, strategic advertising and marketing applications and a continued buzz throughout the US territory.
That was actually the takeaway because the U.S. Virgin Islands Division of Tourism delegation, led by Commissioner Joseph Boschulte, traveled to Montego Bay, Jamaica, for the forty second Annual Caribbean Lodge & Tourism Affiliation’s latest Caribbean Journey Market.
As a part of the occasion, Boschulte participated in a press convention attended by greater than 30 worldwide journalists, the place he shared updates on the territory, together with inns, airlift, cruise, awards, and extra.
“Yearly, we stay up for attending the Caribbean Journey Market as it’s certainly one of our most preeminent alternatives to showcase the U.S. Virgin Islands updates to suppliers, media, and our regional counterparts,” Boschulte mentioned.
Along with {the marketplace} conferences, division members attended the third annual Caribbean Journey Discussion board hosted by CHTA.
The discussion board featured shows highlighting the ForwardKeys Caribbean Traits Report and panels offering trade updates.
Lisa Hamilton of the USVI Lodge and Tourism Affiliation represented the territory as a panelist to debate Regional Sustainability and Resiliency.
This yr, the USVI continues to develop exponentially and has been a regional chief in Caribbean tourism’s resurgence.
The vacation spot was cited within the 2024 Ahead Keys Report because the top-performing enterprise vacation spot and retained an 18 p.c enhance in abroad vacationer arrivals versus 2023.
“The U.S. Virgin Islands tourism merchandise proceed to raise, which is a testomony to the laborious work of many people who collectively showcase the very best of the territory,” Boschulte mentioned. “From the Division of Tourism workers to resort, restaurant, boutiques, outlets and attraction workers, taxi drivers, and everybody who shares a welcoming smile with guests, the collaborative efforts don’t go unnoticed and have reflectively proven within the fixed will increase in visitation numbers.”
