Cendyn, a world built-in resort know-how and companies firm, has introduced two new additions to its C-Suite workforce.
Taking on the Chief Advertising and marketing Officer (CMO) function, Nicki Graham strikes up from Senior Vice President International Advertising and marketing to steer the worldwide advertising workforce and positioning of Cendyn because it additional consolidates its product portfolio. Nicki will proceed to move the Advertising and marketing, Communications, and Enterprise Improvement groups globally with a give attention to driving continued progress and model consciousness for the model.
Ricky Castoldi joins the C-Suite government as Chief Gross sales Officer (CSO) following 5 years on the firm as Senior Vice President Gross sales – Americas. Ricky will play a pivotal function in main the worldwide gross sales workforce to drive continued progress at Cendyn.
Nicki Graham is a seasoned advertising chief with almost twenty years of expertise throughout the general public relations and advertising fields. Previous to becoming a member of Cendyn in 2017, she ran worldwide PR campaigns for purchasers throughout the globe inside businesses at IPG and WPP. Previously eight years, Nicki has been instrumental to the worldwide market improvement of Cendyn, main a workforce of selling professionals chargeable for consolidating Cendyn’s rising portfolio of services and products, producing demand, rising model consciousness, and supporting enterprise improvement.
Ricky Castoldi has labored in journey and hospitality know-how for over 25 years delivering business methods for main business know-how corporations, together with Duetto, eRevMax, and Lanyon. Ricky joined Cendyn in 2020, bringing his profession full circle having beforehand labored in Gross sales at Pegasus, an organization acquired by Cendyn in 2021.
“Ricky and Nicki are nice additions to our C-Suite workforce as we transition to our subsequent part of progress and international improvement. Their intensive expertise with Cendyn and the hospitality know-how business, mixed with their confirmed management observe document, will play a significant function in propelling our firm ahead,” mentioned Jack Blaha, CEO. “Now, with a extra various management workforce, Cendyn is able to additional innovate and develop, serving to hoteliers develop via world-class know-how.”
“It’s an honor to be invited to affix the C-Suite workforce and be one of many now 4 girls on the helm of a rising international know-how firm. Following the acquisitions and repositioning out there, we now have an thrilling alternative to make an actual distinction for hoteliers worldwide,” mentioned Nicki Graham, CMO.
“Cendyn’s built-in set of options presents enormous worth to our prospects in driving income, maximizing profitability, and creating deeper connections with visitors. I’ve seen the business success loved by inns as they advance their digital visitor interactions and drive extra income for his or her enterprise. I’m trying ahead to additional contributing to an organization with such a powerful popularity for innovation and excellence within the hospitality software program and companies business,” mentioned Ricky Castoldi, CSO.
