Snowflake
Snowflake affords a cloud-based knowledge platform that allows firms to share knowledge, construct purposes and successfully use AI. Hightouch is a platform to sync knowledge into instruments for advertising and marketing, promoting, gross sales and buyer success.
Whitnee Hawthorne is the worldwide head of journey and hospitality at Snowflake and Tejas Manohar is co-founder and co-CEO of Hightouch.
Based in 2012, Snowflake is a cloud-based knowledge storage
firm that works throughout a wide range of verticals together with journey and hospitality.
In September the corporate launched its “AI Knowledge Cloud for Journey and Hospitality”
to handle trade wants comparable to dynamic pricing and sustainability monitoring, repute
administration and efficiency promoting.
Hightouch is a startup that syncs knowledge from any knowledge
warehouse into instruments to help advertising and marketing, promoting, gross sales and buyer success.
At The Phocuswright Convention, Snowflake’s world head of
journey and hospitality, Whitnee Hawthorne, and Hightouch co-founder and co-CEO
Tejas Manohar defined how the 2 firms are working collectively.
In the course of the Launch competitors, Hawthorne and Manohar shared
how the mixture of Snowflake’s AI knowledge cloud and Hightouch’s AI decision-making
is creating a brand new paradigm for advertising and marketing and serving to manufacturers like Accor turning
on a regular basis prospects into loyal advocates.
The panel of judges chosen Snowflake and Hightouch to obtain the Journey Innovator of the 12 months award.
Watch the Middle Stage presentation beneath.
Snowflake – Innovation: Launch at The Phocuswright Convention
Later Hawthorne spoke to Charlotte Lamp-Davies, founding father of A Brilliant Strategy, within the PhocusWire Studio. Watch the complete discussions beneath.
The Phocuswright Convention 2024 Launch Innovator interview: Snowflake
