When
Phocuswright started monitoring the
journey company distribution panorama in 2006, the rise of on-line journey
companies was forcing journey advisors to show their worth – or threat extinction.
As the web journey market has continued to evolve, altering enterprise fashions
and pandemic-era disruption have challenged companies and advisors.
All through,
journey companies have confirmed resilient, and the market is flourishing.
In line with Phocuswright’s journey analysis
report U.S.
Journey Company Panorama 2023,
right now’s journey advisors have developed to
undertake new applied sciences and
specializations to fulfill the wants of journey company purchasers through robust
relationships, service and experience.
As
leisure journey demand exploded in 2022 and 2023, journey companies achieved
unprecedented development.
After plunging 74% in 2020, the restoration that began in
2021 accelerated as journey company gross bookings jumped 120% in 2022.
Following a
projected 26% development in 2023, the journey company market will exceed its 2019
worth in 2024. At the moment, market development will normalize to single digits, and
gross bookings will attain $141.3
billion in 2026.
Be taught extra
U.S.
Journey Company Panorama 2023 is a part of a joint analysis challenge with
Phocuswright and Journey Weekly, monitoring the journey company distribution
panorama and total market dimension. Primarily based on a complete market sizing
train, together with a survey of greater than 1,300 U.S. journey advisors.
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